The Importance of Reliable Hosting

The needs these days for a small business or non profit organisation requiring reliable hosting services for their website is growing. Not only that but it’s importance behind reliable hosting is increasing rapidly. Knowing how to get such services is imperative especially for small businesses that rely on a steady flow of traffic for publicity, leads and sales. It constantly amazes web hosting providers and businesses how much time is put in to developing a high quality website, but spend very little, if no time at all looking for reliable web hosting providers.


The easiest way to look at this issue is being able to recognise or find a reliable hosting provider when you see one. Well there are a few hints and tips which we believe will help you avoid some mistakes that have been made by many website owners and developers.

By definition what is a reliable hosting provider? It is simple, as it is a webhosting provider who can provide a guarantee of having an up time of over 99.9%. The other thing that makes it reliable is the technical support provided when it is needed.

The philosophy that we have, is why should any customer have a good website when no one visitor can see it when they want to. A reliable web hosting company will not have its servers constantly going offline every time you turn around.

Reliable hosting essentially means the company will not take your site offline (even for a few moments) before giving you a warning. Of course this is not always possible but in 99.99% of the cases you should be notified.

Many cheap shared hosting providers will take your site offline without warning when a server reaches a certain CPU usage level on a shared server. This has actually happened to us prior to setting up our own hosting servers. After some time our site traffic spiked (which was a good thing) but because our hosting provider kept shutting the site down and bringing it offline for 10-15 minutes per go, we could only start to imagine the potential customers and/or traffic we were missing out on. After a bit of planning and time we decided that it would be in our, and our customers’ best interest, to setup a reliable hosting solution which would ensure this sort of thing wouldn’t happen.

Reliable website hosting providers will provide good quality technical support, who actually knows what they are doing.  There are alot of web hosting providers in the marketplace who boasts about their “around the clock” support. This availability does not equal reliable hosting support. Especially for the non technically minded people. This why it is important that you understand the hosting control panel you are given with your hosting service and the ability to be able to understand your blogging software, web design software or other issues relating to your website and its performance. Additionally a reliable hosting provider will have a forum with categorized advice. Consider this as a good thing.

Reliable hosting providers will also have happy customers. A good idea is to do a google search of the hosting providers you are looking in to and see what others have to say about their hosting services and support.

At the end of the day being able to find a reliable web hosting provider is essential for building traffic to your website.