Suncoast Internet SEO Articles http://www.suncoastinternet.com.au Thu, 17 May 2012 09:46:25 +0100 FeedCreator 1.7.2 http://www.suncoastinternet.com.au/articles/internet-marketing/fresh-content-for-search-engines.htm Fresh unique content always plays an important role in terms of search engine optimisation (index.php?option=com_content task=view id=94 Itemid=298). Internet user surf's daily on net to find the latest information on their interests. Search engines understand this and therefore places a great weight on the content freshness. Websites that are regularly updated also encourage the search engine spiders to visit often. For example, a web page that has its content updated daily will find that search engine visits and crawl's the page more often than the other less active pages. This clearly explains why blogs are visited frequently by bots as compared to other sites. Articles - Internet Marketing Thu, 16 Apr 2009 19:30:50 +0100 http://www.suncoastinternet.com.au/articles/internet-marketing/the-basics-of-effective-seo.htm The techniques you use, are your recipe to using effective SEO on your site. However, each success DEPENDS on ALL of the techniques being used. It will not do much good to have the top position in the search engines, if it is for a term for which no one searches. Return to the basics and research your terms. In addition, you cannot expect the search engines to give you high placement in the search engine results, if the term you are targeting is not specifically in your title. Articles - Internet Marketing Tue, 27 May 2008 23:38:23 +0100 http://www.suncoastinternet.com.au/articles/internet-marketing/does-your-website-content-entice-your-visitors-to-buy-or-send-them-to-sleep.htm Whilst fancy colours and images can make your website look attractive and professional, quality content is crucial for two reasons: 1. Calling the reader to action 2. Getting a high search engine ranking So how can you achieve good quality web content that meets the requirement of both reader and search engine? Here are some useful tips to help you strike the right balance: Articles - Internet Marketing Thu, 23 Apr 2009 21:41:10 +0100 http://www.suncoastinternet.com.au/articles/internet-marketing/internet-marketing.htm You may have the best looking website on the internet that has all the bells and whistles which also sells good value products or services. But you can’t figure out why you are not getting any customers or orders? It is unlikely that you will, unless you have a quality presence in the major search engines. After all what can you expect if you are hidden away in the back streets! In my view traditional type advertising such as Radio and Newspaper advertising are on the way out and simply a waste of money compared to Internet Marketing and Search Engine Optimization. Articles - Internet Marketing Tue, 06 May 2008 22:10:58 +0100 http://www.suncoastinternet.com.au/articles/internet-marketing/10-simplest-seo-tips-and-tricks-for-joomla-sites.htm SEO may sound complicated and expensive, but there are a number of things you can do to improve your search engine ranking that won’t have you spending a dime or tearing your hair out. Here are 10 easy, cheap ways to improve your SEO with Joomla (http://www.suncoastinternet.com.au/index.php?option=com_content task=view id=212 Itemid=376). Don't install any sample data when you set up a Joomla site. When you launch your Joomla! Site, it’s very easy to forget to delete all the demo articles that come with it. That will give you pages, links and newsfeeds that are irrelevant to your topic. Delete your sample data and don't forget to empty your trash as well! Articles - Internet Marketing Wed, 06 Feb 2008 19:41:36 +0100 http://www.suncoastinternet.com.au/articles/internet-marketing/internet-marketing-for-your-business.htm Internet marketing for your online business can be hard to grasp, especially if you are not familiar with all of the different aspects of website marketing. Many business owners are afraid to choose Internet marketing over more conventional methods of marketing because they worry that it may not pay off. Others don't worry and will give anything a go. As the internet grows and more and more people search online, you will have to eventually have to make a choice. Every online business needs to advertise in some way if they want to compete. you will have to take a chance. It is only after you have developed and implemented a website marketing strategy that you will truly be able to determine whether or not it was a success. Articles - Internet Marketing Tue, 18 Sep 2007 21:27:15 +0100 http://www.suncoastinternet.com.au/articles/internet-marketing/4-steps-to-better-a-understanding-internet-marketing-and-seo.htm It seems that some people make large amounts of money while others struggle to make money from internet marketing. What is the difference? What mistakes are people making that prevent them from achieving success at internet marketing? In this article we talk about mistakes that could be preventing you from making money online. Articles - Internet Marketing Tue, 18 Sep 2007 20:44:22 +0100 http://www.suncoastinternet.com.au/articles/internet-marketing/seo-simple-steps-to-improving-your-sites-rankings.htm Improving The Quality of Your Leads Keyword Research is the cornerstone of any good Search engine optimisation work and something that is so often overlooked. Keywords are exactly what the user is going to type in the search engines to find you, so targeting the right keywords for your website is crucial. Don’t stress though because if you follow a few simple steps and apply an ‘end-user logic’ when identifying your keywords, then you are sure to improve your qualified traffic and increase your websites conversions. A lot of these principles of keyword research can also be utilised in your pay per click advertising campaigns so take some time to look through your website and ask yourself, “what would I type into the search engine if I was trying to find my product or service?” Articles - Internet Marketing Tue, 21 Aug 2007 22:46:22 +0100