It’s surprising what a couple of weeks rest and relaxation can do for the morale…and for inspiration. Now that the festive season is once again behind us we can look forward to producing some more fabulous website designs for our valued clients and coming up with a few unique Internet Marketing ideas to enhance our client’s businesses. We have already set some major goals to achieve this year and we’re surprised at how easy it’s been to get the ball rolling. The staff are keen and receptive and have their best foot on the pedal. This just demonstrates that Suncoast Internet has some great personnel working for the company and that’s a wonderful benefit to our existing clients and our future clients.

by Suncoast Internet TeamNo Comments »

Being found on page one of the major search engines is one of the number one marketing techniques you can use.

It’s all about bringing targeted traffic and visitors to your site for your niche. Not only that but it is often one of the least costly kinds of advertising even if you hire an expert to do it for you.

For example a Sunshine Coast search engine optimisation company may charge a few hundred dollars a month for their services. In comparison you would easily spend upwards of a thousand dollars trying to get similar results from paper ads. And optimising your site can give it much a broader exposure.

Before you even begin to optimize your site you need to think about which keywords you wish to rank for.
 

by Suncoast Internet Team1 Comment »

When you’ve sheared 200 sheep in a day, flown helicopters over vast terrains and under power lines at breakneck speed and run a thriving taxi company for a living, then starting a web development business could be seen as a picnic by comparison.

Well, CEO of Suncoast Internet, Andrew Plimmer, has been there, done that, got the t-shirt and a few worry beads along the way. But even he admits that running a web development business is not as easy as it appears.

In fact Andrew says the past five years developing Suncoast Internet has been a lot tougher on his equilibrium than all the other “jobs” put together.

“Sheep are easy to deal with once you know how and so is flying a helicopter metres above the ground once you know how. Likewise, ferrying people from one place to another is also easy when you know the routes.
“But web development is forever changing to meet with the constant variables the Internet demands and this means we have to keep adapting and learning new methods to stay ahead of the development pack,” said Andrew.

“This is by far the toughest gig I’ve ever been involved with, but I relish the opportunity to meet these demands and those of our clients, and maybe even surprise a few with our grasp of this ever changing technology,” he said.

Andrew believes the Internet is a vast market place where you need to have an attractive and easy to use website, along with effective search engine marketing, to get noticed by shoppers.

“Anyone can set up shop, but doing it with style sets you apart from the rest. That’s why Suncoast Internet is so successful because we build websites with style.”

by Suncoast Internet TeamNo Comments »

Building a website has never been easier. There are dozens of self-help programs that practically build the website for you. And if you don’t have the necessary skills to build one yourself, you can always download a suitable template from hundreds of free templates available on the Internet.

But when it comes to Search Engine Optimisation (SEO) to get your website listed high up the ladder on the search engines it’s a whole new ballgame! In fact, by comparison, building a website is as easy as apple pie.

Why have they made SEO so difficult? SEO requires keyword search terms, website descriptions, keywords in the body content, ALT tags on images, keywords in page titles, keywords in headers, keywords in page names, a keyword rich sitemap and even keywords in the website name. Then there’s Google webmaster tools, Google analytics, Google maps and a whole range of other useful (?) gimmicks like external links, adwords, sponsored and paid links, reciprocal links, directory submission, article submission, forum submission, blogs, facebook and twitter.

Phew!!! And that’s not all folks. We haven’t even submitted the website to the search engines yet. That’s a unique experience all on its own, especially if you want to promote your website to a number of search engines because they are all different and all require user names, passwords, your grannies name, or the first teacher you had in school. And if you do manage to climb these obstacles safely there’s no guarantee that it will work.

And if your website fails validation, or there are broken links, or it doesn’t work the same in different browsers, or you’re website is regarded as spamming, you could have serious problems.

So if you don’t want to make a complete shambles of your website’s SEO what do you do?

Answer: Get help from the professionals. Suncoast Internet provides a wide range of SEO packages to suit your budget and your intentions. A basic Starter Pack will set you back only $650 and your website will have most of the important optimisation requirements installed. You can then sit back and relax and watch your website climb the search engine mountain.

by Suncoast Internet Team3 Comments »