Suncoast Internet - Complete Website Solutions

Yahoo joins in the Bing thing

Bing interface
Question: If you had turned down millions of dollars for the purchase of your company by another firm which, 18 months later, was able to strike a deal anyway with your company to use your services at no extra cost, would you feel silly?

Well this might be how Yahoo’s co-founder Jerry Yang is feeling about this week’s main technology news. The techno savvy among you will already have heard of the deal that Microsoft and Yahoo have struck with each other. At the beginning of 2008, Microsoft tried to buy Yahoo for US$47.5 billion but abandoned the move when Yahoo wanted more money. Now that Jerry Yang has left the building as company CEO, Yahoo has done the unthinkable and agreed to share services with Microsoft’s Bing search engine in a reciprocal arrangement. (more…)

BNI – a newbie’s experience

I’ve written about BNI, I’ve read about BNI but, until this morning, I had never experienced the phenomenon that is a BNI meeting.

Along with the rest of the Suncoast Internet team, I had been invited to the BNI Team Winning Edge (Kawana Chapter) Big Breakfast meeting at the Maroochy Surf Club. The aim of this one off event was to sign up more members to Team Winning Edge and make it the biggest BNI group in the world. On the day there was an impressive turnout of more than 130 local business leaders.
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Battery Wise

Celebrating their new name and new found independence, Battery Wise have consolidated their rebrand with a brand spanking new website.

At Suncoast Internet we are thrilled to have been able to be a part of Battery Wise’s relaunch by designing, developing and optimising their new website. Packed with images, information and helpful tips and articles, we think this website has everything a customer needs to be able to find out how to meet their battery needs.

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Kimberley Fishing Adventures

Kimberley Fishing Adventures

Picture yourself in Western Australia’s remote Kimberleys in a small boat, wrestling crocs and sharks, and catching big mudcrabs with your bare hands. What? You can’t picture it? No worries – help is at hand. The boys from Kimberley Fishing Adventures can show you what it’s like with their fishing DVDs and YouTube videos. What’s more, you can experience the thrill of extreme adventure yourself with a personalised fishing adventure with Jase and Rodo.

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Google Trends experiment result

Mmm… well, the results are slightly inconclusive but here goes.

The Google Trends blog post got 55 hits on the day it was published but it did not feature highly in Google results for either of the Hot Trends keywords (‘Mark Webber’ and ‘Michael Jackson’s autopsy picture’) we were trying to take advantage of. On the other hand, the good news is that, at the time of publishing, we’re on the second page of Google AU for ‘Google Trends’ and in pole position for ‘Google Trends SEO’. Woo hoo!

Why?

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The Google Trends SEO experiment

Question: What have Australian F1 driver Mark Webber and Michael Jackson’s autopsy picture (yuk!) got in common?

 Answer: They are both current top search queries on Google.

How did we know? Simple, we used a couple of Google tools: Google Trends and Google Insights for Search. They are free, simple to use SEO tools on the internet to help you research the popularity of particular keywords on Google.

Google Trends measures how many searches have been done for specified search terms in relation to the total number of Google searches done over time. The results are then presented as a graph. The Hot Trends tool shows which search terms and keyword phrases are popular right now and is updated hourly. ‘Michael Jackson autopsy picture’ was the 4th most popular search term at the time of writing – a rather gruesome insight into what intrigues the US internet audience.

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Top tip for Twitterers

TweetDeckIf you’re a Twitterer that loves Tweeting (also called a Twit by Andrew, our CEO), one useful free SEO tool you can download is TweetDeck.

It’s easy to gain followers on Twitter if you post regular Tweets on topics that people are interested in. However, if you can engage in exchanges with other Twitterers it makes them take a closer interest in what you have to offer and is a more effective SEO tactic.

TweetDeck allows you to keep track of what is being Tweeted about. Once you’ve downloaded and installed the application and then uploaded your Twitter login details, you can view a panel of real time information on your followers. This allows you to respond right away to anything they may tweet about. You can use the panel to submit your own Tweets, make searches, upload a photo and even record 12 second videos to share with your followers. You can also synchronise the panel with your Facebook profile to keep track of your friends’ statuses and post updates to your own Facebook profile, although so far this doesn’t work with your Facebook business page .

One really useful tool on TweetDeck is the ability to shorten urls. If you’re Tweeting a link, you can often find that the limited Tweet space of 140 characters is even more restricted if the url link is quite long. TweetDeck will shorten those urls to make your Tweet more meaningful.

You can install TweetDeck on your PC or, if you’re really techo-savvy, your iPhone. Here at Suncoast Internet we’ve found that Twittering every now again as part of our SEO process led to Twitter being our 3rd highest referral site. So what are you waiting for? Start building your own Twitter network and get Tweeting today!
 

Go Maroons!!

Wally Lewis and Mark Geyer

Go Maroons!! Give the cockroaches a hammering and make it 3-zip. This office is right behind you (except we have one poor ex-NSW body who is ducking for cover). A big Boo and Hiss to Trent Barrett and whoever the video referee may be (they always stand on the side of NSW). Bring back the BIFF.

 

 

Don’t pay big bucks for SEO scammers!

Unsuspecting website owners are falling prey to the scams of so-called SEO (Search Engine Optimisation) companies promising unrealistic traffic and search engine results. Suncoast Internet spoke to one such SEO company this week that had been targeting one of their clients.

The scenario: The client had been contacted by an alleged SEO company offering to promote a search term, or keyword phrase, that potential customers might use when looking for the client’s business on internet search engines. For a fee of $1000, the company were promising to have the client’s website at the top of the search engine listings for this keyword phrase. (more…)

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